Hi, I am 

Salman Ehsan

I am end-to-end UX Designer and specialise in designing digital applications.

With over 17 years of experience, I have expertise across digital spectrum, spanning UX strategy, user research, competitor research, design thinking, ideation, information architecture, persuasive and gamified design, visual design, prototyping, usability testing and leading UX teams under challenging environments.

I am a user advocate. I listen to what they say, I see what they do and I live in their ecosystems to nderstand deeper emotional needs. And with that understanding when I design solutions, they are not just usable and useful, but also inherently fulfilling and satisfying.


My Skills

User Research

User Centred Design

UX Strategy

Competitive Analysis

Journey Maps

Heuristic Evaluation


Information Architecture

Interactive Prototypes

Visual Design

Gamified Design

User Testing

Companies I worked for

Companies I worked for

My Skills

User Research100%
Competitive Analysis90%
Journey Maps90%
Heuristic Analysis100%
User Centric Design100%
UX Strategy100%
Information Architecture100%
Low and High Fidelity Wireframes100%
Interactive Prototyping (Axure RP)100%
Visual Design100%
Adobe Creative Suite100%
Accessibility (WCAG)90%
Content Strategy90%
Persuasive and Gamified Design90%
Mobile Applications Design100%
Web Applications Design100%
Google Analytics90%
Designing for Conversion100%
User Testing100%